Cupra to launch an urban electric car in 2025

The future Cupra electric It could be an entry-level model that would be launched in 2025. This future urban electric will be positioned, in the range, below the compact hatchback called el-Born. This means that it will be similar in size to Volkswagen Polo. Wayne Griffits, CEO of Cupra, has assured that the vehicle is "more than a car for us, it is the future of the automotive industry in Spain."

«Cupra “It will help make electric cars available to all drivers with a small city electric car, and that is a project we are working on with the Volkswagen Group,” Griffiths added. “This segment is huge in Europe and it is going to shift to electric cars, and this is the hardest one to achieve. Doing so with models like the Porsche Taycan At the top end of the market it's a little bit easier, but doing it with small urban areas, to make money is a challenge."

Electric Cupra, the brand's next challenge

The truth is that Cupra has been working very hard on the design of the entry-level electric car and could have its first presentation as a concept this year. future electric Cupra will be developed on the platform MEB-Lite that Volkswagen is developing for its smaller models. In addition, it could have a 45 kWh battery.

“We have been working hard on developing individual models for different brands within the Volkswagen Group,” Griffiths said. “The idea is to build the car here in Spain. For that to happen, we need the help of the Spanish government and the European Commission to invest in this transformation.”

In addition, the new carmaker is also engaged in talks with the Spanish Government on the deployment of the electric vehicle charging infrastructure across the country. Will we be able to see a concept of the future electric Cupra this year? If it has a design as attractive as the Cupra Formentor, We are sure that it will be a real success.